Category Archives: Branding

How I changed my Instagram game in 1 year

It’s been about a year and a half since I really became intentional with my Instagram account.  Since then, I have noticed a significant difference, not only in my following, but also in my website traffic and my bookings. So I thought I’d walk you through some of the simple steps I took that had…

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The Difference Between a Brand Refresh and a Full ReBrand

  You may be debating whether or not your brand needs just a bit of a refresh or a complete overhaul? Well, friend, I’m here to help! I’m going to walk you through a few questions to ask yourself and show you some examples of a rebrand versus a refresh. You’ve probably heard both of…

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Now Offering Business Branding for Creative Entrepreneurs!

Y’all! I’m so stinkin’ excited that this is finally live to world! I have been working day and night for the last 2 months to introduce to you the newest extension of the Heather O’Brien Design family. Now, not only am I helping couples brand their dream weddings through invitations and stationery. I am now…

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Behind the Scenes | The Client Experience

By nature, I am someone who loves to make connections. I love getting to know someone. Especially if that is someone that I am hiring for something. I want to know who the person is behind the business that I’m about to invest my hard earned money into, for whatever it may be. I have…

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Business Progression; How Far I Have Come

Everyone starts somewhere. I started my paper journey 6 years ago with a MAC and a BFA in Graphic Design. My husband and I were married in 2009 and I knew I wanted to design my own invitations, so I went down to Michaels and picked up some wedding invitation sets, and then designed and…

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5 Reasons Why You Should Hire a Professional Branding Photographer

I am so excited to share with you my first guest post by the insanely talented Amalie Orrange of the Branded Boss Lady. I will be starting a Business Matters series with the purpose of educating the creative community on how to genuinely and intentionally change and grow your business for the better. I know…

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Branded Photoshoot Part 2 | Still, My Best Business Decision

Earlier this week I posted part 1 of my branded photoshoot and talked about how hiring a brand photographer was one of my best business decisions when I decided to rebrand. I hired the amazing Amalie Orrange in coordination with the uber talented Dairing Events. And we couldn’t have done it without the help of…

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Branded Photoshoot Part 1 | My Best Business Decision

In my rebrand launch post I mention 3 tips for anyone rebranding a business or thinking of rebranding a business. One of those tips was hiring a brand photographer, someone who specializes in creating cohesive images to complement your brand. I was lucky enough to work with the amazing Amalie Orrange. Y’all, this lady is…

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I'm flattered that you've stopped by to see what I have to write about! I am definitely no blogger, by any means, but I love the idea of being open and transparent with my clients and followers. I’m a designer, wife, and mama to three beautiful little girls. Follow along to get a glimpse of my work, behind the scenes details and musings from my everyday life. Enjoy!

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